FashionTV Luxe Resort, Kemer: A Fashion-Brand Resort on the Turkish Riviera
A design-led, beachfront five-star on the Kemer coast — villas named after world cities, a catwalk show on the beach, and a serious aqua park for the kids. Reviewed in person.
Published by Raşit on 5 June 2026 · Last updated 5 June 2026
How we put this review together
This review was researched, written and approved by the GoToBeach product team. I visited the resort in person, toured the rooms and villas, and was kindly invited to one of its FashionTV catwalk shows.
The hotel relaunched recently after a major renovation under new ownership (it was previously Amara Luxury Resort, and earlier Vogue Avantgarde), so some facilities are still evolving — please confirm the current details with us when you book.
FashionTV Luxe Resort is unlike anything else in Turkey — and, as far as we're aware, no other hotel in the country is built around this kind of television fashion-brand concept.
It sits right on the Mediterranean on the Kemer coast, at Göynük near Beldibi. The property has a long history: for years it was the well-known Vogue Avantgarde, then ran as Amara Luxury Resort, and after a serious renovation under its new owner it has reopened in partnership with FashionTV as FashionTV Luxe Resort — a genuinely different concept for the region.
When I visited, the new sales team gave me a lovely surprise and invited me to a FashionTV catwalk show at the resort's Olivin Beach Club — and it was a real spectacle, the kind of evening you don't get at an ordinary all inclusive. My thanks to the sales team — Tatyana, Natalia, Serap and Tahsin — and to General Manager Fethi for their hospitality. It was also a happy coincidence to find that their Sales Director is Ulaş Taşdemir, a sales director and friend I've contracted and worked alongside at many hotels over the years.
From Vogue Avantgarde and Amara Luxury Resort to FashionTV Luxe Resort
Many guests will still remember this property as Vogue Avantgarde, and more recently as Amara Luxury Resort & Villas. It has now relaunched as FashionTV Luxe Resort following a major renovation and a new, fashion-led concept under new ownership. It's worth approaching it as a new product rather than judging it on its previous names — the look, the branding and parts of the facilities have genuinely moved on.
Design: the real headline
The standout feature here is the design. You notice the signature pink touches on the exterior straight away, and the entrance is cleverly done: instead of the usual grand reception desk, a personal assistant takes care of your check-in, and you walk straight through to a terrace with a beautiful café that greets you on arrival. The rooms continue the theme — done in sleek, minimalist, crisp white tones, they look genuinely chic and fashion-led rather than the standard resort fit-out. The whole place feels like it was put together with an eye, which is exactly what you'd hope from a FashionTV concept.
Location: on the Kemer coast
The resort is on the seafront at Göynük/Beldibi, on the Kemer stretch of Turkey's Antalya coast (the Turkish Riviera) — backed by the Taurus Mountains and within easy reach of Göynük Canyon and the wider Kemer resorts.
| From | Distance / time |
|---|---|
| Antalya airport (AYT) | About 30 miles — a transfer of roughly 40 minutes |
| Kemer town centre | About 6 miles along the coast |
| Göynük Canyon | Around a 10-minute drive for walks and adventure |
| The beach | The resort's own private Mediterranean beach |
The rooms — and those villas
There are around 481 rooms and villas in total, and the room categories are the one thing that can confuse first-timers, because there are a lot of them — though that breadth is deliberate, with categories designed to suit different types of families and groups. The main types run from Standard and Partly Sea View through to Sea View, Corner and Executive rooms — all in that crisp, white, design-led style.
The real signature, though, is the Villa Section. Some villas share a communal pool, while others have their own private pool, and the most exclusive ones are named after world cities — London, Monaco, Tokyo and Milano — all with private butler service. There are several villa categories; rather than list every one, the simplest approach is to tell us your group and budget and we'll point you to the right villa.
| Room type | Good to know |
|---|---|
| Standard / Partly Sea View | Stylish, white-toned base rooms — comfortable and chic |
| Sea View / Corner / Executive | More space and better views; my pick for couples |
| Villas (shared pool) | Villa living with access to a communal pool |
| Signature villas (private pool) | Named after cities like London, Monaco, Tokyo and Milano; all with private butler service |
Food and drink
Dining is all inclusive and built around a large main buffet restaurant for breakfast, lunch and dinner, with a good spread of à la carte venues alongside. On my visit it was a Friday, which is Turkish Cuisine Night in the main restaurant — and it was excellent: proper Turkish grills (the döner was superb), a generous meze buffet and a tempting spread of desserts. I'd told myself I'd behave and skip the raki, but the dessert table — kemalpaşa, baklava and sütlaç — was harder to resist.
| Venue | Style & hours |
|---|---|
| Olivin International | All-day international à la carte (07:00–23:00); also home to the Olivin Beach Club |
| Marelea | Seafood, by the coast (lunch, 12:00–15:00) |
| Riva Bella | Italian (dinner, 19:00–22:00) |
| Sakura | Asian / Japanese à la carte (dinner, 19:00–22:00) |
| Bars & café | Amber Lounge and Antre (24-hour), a sports bar, Chill Society pool snacks, and the Glamour patisserie |
The à la carte restaurants sit alongside the main buffet, so there's plenty of variety across a week, and a couple of the bars run around the clock.
Pools, the aqua park and the kids
For families, this is a strong choice. There's an aqua park with four slides today, and the General Manager told me a larger aqua park is planned here over the winter — so it's only getting better for children, though I'd always check the latest facilities with us before booking. What impressed me most, though, was the kids' club. It stays open until late, which surprised me, and it isn't just a place to keep children busy: they run arts and crafts, painting and similar activities, so the little ones are actually learning and developing their fine motor skills rather than simply being entertained.
Villas, parties and nightlife
The villas open up a different side of the resort. While I was touring them, I came across a large villa hosting its own private party — a group who'd booked in together, with their own dedicated chef running a barbecue and even a private DJ. Elsewhere a live concert was in full swing, with guests having a brilliant time. Between the Olivin Beach Club, the catwalk events and the villa set-up, it's a resort that can do grown-up and lively as well as family — which makes it a good fit for groups and couples, not just families.
The beach
The resort has its own private beach. Like much of this coast it was traditionally pebble, but the Sales Director told me they've since brought in sand, so it's now a proper sandy beach. The sea here is exceptionally clean and clear too — genuinely some of the clearest water I've seen on this stretch of coast — and with the Taurus Mountains as a backdrop, it's a lovely spot.
Who it's for — and who it isn't
Strong fit for
- Travellers who want a design-led, fashionable resort with real personality
- Families — aqua park, an excellent late-opening kids' club, and a bigger water park on the way
- Groups and celebrations who want a private-pool villa with butler, chef and DJ options
- Couples after a stylish, lively five-star with catwalk shows and beach-club evenings
- Guests who love clear Mediterranean water and a mountain backdrop
Less suitable for
- Travellers who want a long, wide sandy beach resort — the Belek or Side coast suits that better than the Kemer bays
- Guests who want a small, quiet boutique hotel rather than a large, buzzy resort
- Travellers who find lots of room categories confusing — tell us your party and we'll simplify it
- Those wanting a short airport transfer — it's about 40 minutes from Antalya
If you're comparing Kemer with the other Antalya resort areas, it's worth reading our guide to the best all inclusive hotels in Antalya, or browsing all our Turkey holidays.
Booking & protection
Booking your FashionTV Luxe Resort holiday
Low deposit: a deposit of just £30 per person, plus the cost of your flights, secures the holiday at the time of booking — flights are dynamically priced, so seats are confirmed straight away. The remaining balance (hotel, transfers and any extras) is then spread across instalments up to departure.
Financial protection: your package is ATOL protected under licence 11211 (Caria Holidays Ltd). ATOL covers the failure of the package itself; it is not travel insurance and does not cover operational disruptions, so we always recommend taking out appropriate travel insurance as well.
Our price policy: if you find the same package on a like-for-like basis elsewhere, send it to us and we'll review it under our price policy.
Frequently asked questions
Where is FashionTV Luxe Resort?
It's on the Mediterranean seafront at Göynük, near Beldibi, on the Kemer coast of Turkey — about 30 miles (roughly a 40-minute transfer) from Antalya airport and around 6 miles from Kemer town centre.
What is the FashionTV concept?
FashionTV Luxe Resort is designed around the FashionTV brand, which gives it a distinctly fashion-led look — signature pink touches, chic white rooms and a stylish feel throughout — along with events such as catwalk shows at its Olivin Beach Club. As far as we're aware, no other hotel in Turkey is built around a television fashion brand in this way.
Was this hotel called something else before?
Yes. The property previously operated as Amara Luxury Resort, and earlier as Vogue Avantgarde. It reopened as FashionTV Luxe Resort after a major renovation under new ownership.
Is FashionTV Luxe Resort all inclusive?
Yes — it operates on an ultra all inclusive basis, with a large main buffet restaurant plus à la carte venues (Italian, seafood and Asian), bars including 24-hour options, and a patisserie. There's a Turkish Cuisine Night in the main restaurant on Fridays.
Is FashionTV Luxe Resort good for families?
Very much so. There's an aqua park with four slides (with a larger one planned over the winter — worth checking with us) and an excellent kids' club that opens until late and runs arts, crafts and painting activities rather than just supervised play.
Is FashionTV Luxe Resort good for couples?
Yes. It suits couples who want a stylish, design-led hotel with beach-club evenings, à la carte dining, clear sea and a livelier atmosphere than a quiet boutique. Couples after total calm may prefer a smaller, adults-focused hotel.
How far is FashionTV Luxe Resort from Antalya Airport?
It is about 30 miles from Antalya airport, with a transfer of roughly 40 minutes depending on traffic and the type of transfer you choose.
Does it have villas with private pools?
Yes. Alongside the main rooms there's a Villa Section — some villas share a communal pool, while signature villas (named after cities such as London, Monaco, Tokyo and Milano) have their own private pool, all with private butler service.
Does FashionTV Luxe Resort have its own beach?
Yes — the resort has its own private Mediterranean beach. It was traditionally pebble, but the hotel has brought in sand, so it's now a sandy beach, and the water is exceptionally clean and clear, with the Taurus Mountains as a backdrop.
Is my holiday financially protected?
Yes. Every flight-inclusive package booked through GoToBeach is ATOL protected under licence 11211, which covers the financial failure of your travel company. ATOL is not the same as travel insurance, so we recommend arranging suitable cover as well.
Fancy FashionTV Luxe Resort?
Tell us your dates, your party and whether you'd like a room or a private-pool villa, and we'll put your Kemer package together — flights, hotel and transfers — with our £30pp-plus-flights deposit and instalments to departure.
About the author
Raşit is GoToBeach's Türkiye specialist and product & contract manager, based in the Antalya region. He contracts, inspects and visits the resorts and hotels across Turkey first-hand, from Belek and Lara to Kemer and Bodrum, and writes from real time on the ground.
This review was written by Raşit, GoToBeach's Türkiye specialist, following an in-person visit, and published on 5 June 2026. The resort relaunched recently, so facilities, room categories and the all inclusive programme can change. Please confirm the specifics with a GoToBeach specialist before booking. If you spot anything that has changed, email us at hi@gotobeach.co.uk.
Questions or ready to book? Email hi@gotobeach.co.uk.
GoToBeach is a trading name of Caria Holidays Ltd, Enfield, UK. ATOL protected — licence 11211. Hotels are selected, contracted or reviewed by our product team and details were correct at the time of writing; please confirm current details when you book.